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The 67th NACRA Conference
Cases Written in the Chinese Language
Track Chair: William Wei, Algoma University
Co-Chair: Shimin Chen, China Europe International Business School Case Centre
Co-Chair: Haibo Hu, Jiangxi University of Finance and Economics
Discussion Leader: William Wei & Shimin Chen
Friday October 17, 2025
Keynote Address:
Lu Zhang and Yuting Deng, The Chinese Way of Enterprise: Connotation, Mission, and Technological Innovation Path

To submit a new case to NACRA Chinese Track, please write to info@caseresearch.org, William Wei.
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