Host：

- International Case Research Association, ICRA

- Jiangxi University of Finance and Economics, JUFE

- China Europe International Business School, CEIBS

 

Co-Host:

- Quality Case Education, QCE

- Canada China Business Council, CCBC

- Ministry of Education Project - Case Method helps improve the ecosystem of the College Employment Education

- China Simulation Foundation, CSF

 

The Chinese Track of 67th Annual Meeting of the North American Case Research Association (NACRA), will be held in conjunction with 2025 the International Case Research Association (ICRA) Summit on Nov. 15 2025 at Nanchang Jiangxi province China.

 

The summit will gather NACRA and ICRA leadership, major business case centers of Chinese universities, Quality Case Education QCE Alliance as well as case researchers and business (Case brands reps) to explore new the ecosystem of business case research and executive development training.

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Date: Nov. 15 2025

Venue: Nanchang, Jiangxi province, Jiangxi University of Finance and Economics (JUFE)

 

Highlights of the Event:

1. 20+ New Case submitted to the 67th NACRA Chiese Track    See the list of cases submitted

2. 2025 Global Best Case Brand Award, BCBA Ceremony

3. MOE Key Project Alliance member Recruitment – Case Method helps improve the ecosystem of the College Employment Education

4. ICRA Feature Session: An Innovative Case Teaching – Case Debate Pedagogy & classroom course plan design

5. Certified Assistant Case Researcher (CACR) Certification and Internship Base Showcase

6. Introduction to 2026 IvyBiz Case Debate (Chinese Track) 

7. Case Brand Round Table – enhance the awareness of case brands globally and reward case brands who made contribution to a better ecosystem of Case Research.

Schedule Overview:

1. Keynote speeches by NACRA & ICRA leaders

2. Presentation by China Europe International Business School and JUFE

3. Best Case Brand Award (BCBA) announcement and ceremony

4. Certified Assistant Case Researcher (CACR) Certification and base licensing

5. Feature Session: Innovative Case Teaching Pedagogy - case debate

6. CACR Base Showcase and licensing

7. MOE Key Project: Case method helps enhance new employment ecosystem

8. New Case seminar at NACRA Chinese track

9. Case Brands round table: Boosting the engagement and awareness.of case brands

 

Any enquiry, please write to info@caseresearch.org with a subject of “ICRA summit enquiry”.